Weibo MAU grew to 573 million in Q3 2021 Monthly active users (“MAUs”) on Weibo totalled 573 million in September 2021, an increase of 62 million people year over year. […]
Monday morning learnings
China Happenings This Week
Why Online and Offline is a Must to Meet Chinese Consumers’ Retail Expectations There is no opposition between Onlive VS Offline: most Chinese consumers do not make ‘either-or’ shopping decisions. […]
Weekly China Oversight
WeChat’s latest update signals support to China’s first personal information legislation Tencent’s WeChat received a fresh update for its 8.0.16 version recently. Users can now discover a new page in […]
China Roundup This Week
What can Europe learn from China’s live e-commerce boom? Consumers in the United Kingdom, Spain, France, and Poland expressed interest in live e-commerce for online shopping, with 70% expressing interest. […]
This Week’s China Learning
2021 Beauty Industry White Paper Although this white paper focuses on China’s cosmetics industry, many of the conclusions are applicable to China’s other industries. Main takeaways: A content-focused strategy is […]
What’s New in China This Week?
How Chinese Retailers Are Reinventing the Customer Journey China’s retail sector is both enormous and rapidly developing, with an estimated value of $5 trillion by 2020. It is also heavily […]
China’s Weekly Overview
Does Your Brand Need a Weibo Profile? Many international companies begin their Chinese social media presence with a WeChat official account, but having a Weibo account can also help them […]