Chinese Consumers are Comfortable Sharing their Data Compared to Consumers in Other Markets Between 2017 and 2021, China’s loyalty programme market grew at a 13.7% annual rate to $15.7 billion. […]
China’s Latest Updates
China’s first virtual magazine: a read in the Metaverse Huasheng Media and Alimama have joined the newest Metaverse campaign in China. On February 9th, the two partners released MO Magazine, […]
This Week’s Highlights in China
China announces breakthrough in 6G mobile technology A huge milestone in “world’s fastest” real-time wireless transmission has been announced by a high-tech institute: The maximum transmission speed might be up […]
WeChat for Beauty/ Makeup Sector
Thanks to rising disposable incomes in urban areas, consumers in China are increasingly interested in health and beauty products such as cosmetics, perfumes, fashion accessories, and vitamin supplements. The Chinese […]
This Week’s China Learning
2021 Beauty Industry White Paper Although this white paper focuses on China’s cosmetics industry, many of the conclusions are applicable to China’s other industries. Main takeaways: A content-focused strategy is […]
What’s New in China This Week?
How Chinese Retailers Are Reinventing the Customer Journey China’s retail sector is both enormous and rapidly developing, with an estimated value of $5 trillion by 2020. It is also heavily […]
Podcasts in China
Despite the fact that podcasting has been around for almost two decades in the United States, with more than 41% of adults aged 18 and above listening to a podcast […]
China’s Weekly Overview
Does Your Brand Need a Weibo Profile? Many international companies begin their Chinese social media presence with a WeChat official account, but having a Weibo account can also help them […]
The Idol Economy in China; Who are KOLs and KOCs?
Idolising stars and celebrity worship has become an increasingly important part of modern Chinese culture. Chinese Gen Z’s are continuously engaged with internet information as a result of growing up […]
What Happened in China This Week?
Chanel Takes on the Resale Market With One Bag per Person per Year Policy Chanel limits the number of purchases for its most popular handbags to one of each per […]