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International Women's Day China

Marketing to Women Empowerment: A Chinese Perspective on International Women’s Day

Every year on March 8, people celebrate International Women’s Day to honor women’s achievements and raise awareness of gender inequality. The first International Women’s Day was observed on March 19, 1911, […]

Posted on March 7, 2023March 7, 2023 by The WeChat Agency Continue reading
WeChat Class Pro 2023

WeChat Open Class Pro: A Look at What’s in Store for Businesses in 2023

WeChat Open Class PRO is a hyped and highly-anticipated annual conference organized by Tencent and aimed at creators. In addition to showcasing exciting new developments and plans that WeChat has […]

Posted on March 2, 2023 by The WeChat Agency Continue reading

Latest Updates on China’s Market: ByteDance’s Language Model, Uncle Stars, Xiaohongshu Trends, Douyin’s PC Shopping, and More

ByteDance to emphasize search and imaging as it develops ChatGPT’s rival   ByteDance, the owner of TikTok, has assembled a sizable language model team and plans to integrate the technology […]

Posted on March 2, 2023 by The WeChat Agency Continue reading
WeChat Channels

Maximizing WeChat Channels: An In-Depth Look at the Statistics and the Future Plans

WeChat, China’s biggest app, grew from just a chatting messanger to a major business platform a long time ago. And Channels, the video sub-platform of WeChat, is becoming one of […]

Posted on February 16, 2023 by The WeChat Agency Continue reading

Chinese Market Updates

Chinese internet search giant Baidu plans to launch a ChatGPT-style bot in March Despite having a heavily censored domestic internet that is largely cut off from the rest of the […]

Posted on February 7, 2023February 7, 2023 by The WeChat Agency Continue reading
International WeChat Account

International official WeChat account vs local WeChat official account

Opening an official account can be a daunting task for companies, especially those based overseas. Until a few years, it wasn’t possible for foreign entities to register their official WeChat […]

Posted on February 1, 2023February 1, 2023 by The WeChat Agency Continue reading
E-commerce Trends

20 E-commerce Trends in China for Brands to Explore in 2023

China has the world’s largest e-commerce market. With an average growth rate of 6%, Chinese e-commerce revenue is expected to reach $2 trillion USD by 2025. According to research firm […]

Posted on January 19, 2023 by The WeChat Agency Continue reading
China Marketing Calendar 2023

Maximizing Opportunities in the Chinese Market: A Guide to the 2023 Marketing Calendar

Marketing in China is a unique and challenging endeavor. With a population of over 1.4 billion, the country is home to one of the largest consumer markets in the world. […]

Posted on January 12, 2023 by The WeChat Agency Continue reading
Best WeChat Articles Guides

The WeChat Agency Blog: The Best of 2022

The year of the Tiger or simply 2022, was a very eventful year in China, to say the least. Contrary to the rest of the world, COVID-19 was still a […]

Posted on December 29, 2022December 30, 2022 by The WeChat Agency Continue reading
China Christmas campaigns

This Christmas, Find Out What Brands in the Chinese Market Have Been Up To

In the last decade, Christmas has settled as an important event for brands in China. Of course, it is not as large as traditional Chinese holidays or e-commerce festivals, but […]

Posted on December 22, 2022December 22, 2022 by The WeChat Agency Continue reading

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