Every year on March 8, people celebrate International Women’s Day to honor women’s achievements and raise awareness of gender inequality. The first International Women’s Day was observed on March 19, 1911, […]
WeChat Open Class Pro: A Look at What’s in Store for Businesses in 2023
WeChat Open Class PRO is a hyped and highly-anticipated annual conference organized by Tencent and aimed at creators. In addition to showcasing exciting new developments and plans that WeChat has […]
Latest Updates on China’s Market: ByteDance’s Language Model, Uncle Stars, Xiaohongshu Trends, Douyin’s PC Shopping, and More
ByteDance to emphasize search and imaging as it develops ChatGPT’s rival ByteDance, the owner of TikTok, has assembled a sizable language model team and plans to integrate the technology […]
Maximizing WeChat Channels: An In-Depth Look at the Statistics and the Future Plans
WeChat, China’s biggest app, grew from just a chatting messanger to a major business platform a long time ago. And Channels, the video sub-platform of WeChat, is becoming one of […]
Chinese Market Updates
Chinese internet search giant Baidu plans to launch a ChatGPT-style bot in March Despite having a heavily censored domestic internet that is largely cut off from the rest of the […]
International official WeChat account vs local WeChat official account
Opening an official account can be a daunting task for companies, especially those based overseas. Until a few years, it wasn’t possible for foreign entities to register their official WeChat […]
20 E-commerce Trends in China for Brands to Explore in 2023
China has the world’s largest e-commerce market. With an average growth rate of 6%, Chinese e-commerce revenue is expected to reach $2 trillion USD by 2025. According to research firm […]
Maximizing Opportunities in the Chinese Market: A Guide to the 2023 Marketing Calendar
Marketing in China is a unique and challenging endeavor. With a population of over 1.4 billion, the country is home to one of the largest consumer markets in the world. […]
The WeChat Agency Blog: The Best of 2022
The year of the Tiger or simply 2022, was a very eventful year in China, to say the least. Contrary to the rest of the world, COVID-19 was still a […]
This Christmas, Find Out What Brands in the Chinese Market Have Been Up To
In the last decade, Christmas has settled as an important event for brands in China. Of course, it is not as large as traditional Chinese holidays or e-commerce festivals, but […]