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China Christmas campaigns

This Christmas, Find Out What Brands in the Chinese Market Have Been Up To

In the last decade, Christmas has settled as an important event for brands in China. Of course, it is not as large as traditional Chinese holidays or e-commerce festivals, but […]

Posted on December 22, 2022December 22, 2022 by The WeChat Agency Continue reading
11/11 Singles Day China

What is 11/11 Singles’ Day and how this Retail Festival Changed in Recent Years?

We all have heard of Valentine’s Day or “Lovers’ Day,” but have you heard of “Singles’ Day” aka 11/11 or Double Eleven? Interesting right? It is celebrated in China, and it is […]

Posted on November 11, 2022November 11, 2022 by The WeChat Agency Continue reading
Douyin Trends China

10 Fashion Trends on Douyin You Need to Know Today

The speed of change in China is transforming all aspects of society, including the emergence of new cultures, fashion styles, aesthetics, and living standards. Social media has quickly replaced traditional means […]

Posted on September 23, 2022November 1, 2022 by The WeChat Agency Continue reading
DOUYIN Statistics China TikTok

Douyin (China’s TikTok) Statistics 2022 [UPDATED!]

The TikTok app is certainly familiar to everyone who has spent time online in the last couple of years. ByteDance, a Chinese multinational internet technology firm, owns this social media […]

Posted on July 14, 2022November 1, 2022 by The WeChat Agency Continue reading
Little Red Book RED Trends

Xiaohongshu RED Beauty Trends 2022 – What’s Hot?

Xiaohongshu, a lifestyle platform, released a report dedicated to the trends gaining popularity at the beginning of 2022. Called Little Red Book, or simply RED, attracts a big number of […]

Posted on May 5, 2022May 5, 2022 by The WeChat Agency Continue reading
RED Xiaohongshu

Advertising on RED/XiaoHongshu

Xiaohongshu, also simply called RED, is one of the fastest-growing smart social commerce apps on the market, with over 100 million monthly active users. RED provides multinational brands with enormous […]

Posted on February 21, 2022April 28, 2022 by The WeChat Agency Continue reading
Xiaohongshu

5 Reasons to Leverage RED/Xiaohongshu and How to Set Up an Account?

China is one of the world’s largest e-commerce markets, with a myriad of marketplaces to choose from. Taobao, Tmall, JD, and Pinduoduo have drawn millions of shoppers to become frequent […]

Posted on February 18, 2022April 28, 2022 by The WeChat Agency Continue reading

Top 5 alternatives for LinkedIn in China you need to know now

Linkedin, the world’s most popular professional social networking site, recently announced that it will cease operations in China due to a “significantly more challenging operating environment and greater compliance requirements […]

Posted on November 29, 2021April 22, 2022 by The WeChat Agency Continue reading

What is Zhihu? And 4 key benefits of using it.

WeChat, Weibo, and Douyin are almost certainly the first platforms that come to mind when it comes to social media marketing in China. While Zhihu may not be as well-known […]

Posted on November 23, 2021April 22, 2022 by The WeChat Agency Continue reading

Weibo and it’s Status in 2021

Globally, the number of people using social networking sites is constantly rising without an end in sight. By the end of 2021, there will be over 3 billion people using […]

Posted on September 20, 2021 by The WeChat Agency Continue reading

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