Alibaba goes after JD’s direct retail model with new e-commerce app: It is establishing a new online platform that will follow the direct sales strategy of rival JD’s. Maoxiang, the […]
Month: February 2022
Advertising on RED/XiaoHongshu
Xiaohongshu, also simply called RED, is one of the fastest-growing smart social commerce apps on the market, with over 100 million monthly active users. RED provides multinational brands with enormous […]
5 Reasons to Leverage RED/Xiaohongshu and How to Set Up an Account?
China is one of the world’s largest e-commerce markets, with a myriad of marketplaces to choose from. Taobao, Tmall, JD, and Pinduoduo have drawn millions of shoppers to become frequent […]
China’s Latest Updates
China’s first virtual magazine: a read in the Metaverse Huasheng Media and Alimama have joined the newest Metaverse campaign in China. On February 9th, the two partners released MO Magazine, […]
Weekly Learnings From China
China introduces state-backed NFT platform unlinked to cryptocurrencies China’s state-backed Blockchain Services Network (BSN) has announced the soft launch of a nationwide infrastructure to support Chinese non-fungible tokens (NFTs), marking […]
Cross Border E-Commerce in China
China’s cross-border e-commerce has drastically matured in recent years. Thanks to the steady increase in industry size, greater integration of supply chain processes, progressive transition to more refined operation, and […]