In the dynamic landscape of digital marketing, Weibo stands out as a powerful platform that extends its reach beyond personal connections to provide immense opportunities for B2B marketing. As a […]
Month: January 2024
Unveiling Opportunities: Evaluating the Latest Innovations in China’s Landscape
1. Honey badgers and iPad kids: Experts weigh in on Gen Alpha Generation Alpha, born between 2010 and 2024; is a demographic that is predicted to be the biggest in […]
Exploring Possibilities: Assessing the Latest Advancements in China’s Industry
1.Maths professor recognised as top content creator by Bilibili Mathematics professor Song Hao gains fame on China’s Bilibili platform, akin to YouTube. He got 7.2 million subscribers and 140 million […]
Strategic Marketing in China: Your Roadmap for Success in 2024
As last year, we bring you a comprehensive guide to the major festivals and e-commerce events that brands should be aware of in the coming year of the Dragon. From the […]
Revealing Opportunities: Analysing the Recent Progress in China’s Sector
1.Knowledge is power: 2023’s lessons from Douyin Douyin, TikTok’s sister app in China, released a list of ‘hot words’ from their Douyin Knowledge community. Douyin Knowledge is a community dedicated […]
Establishing Industry Expertise: Unleashing the Power of Zhihu’s Q&A and Brand Sector
In the dynamic realm of online marketing, staying ahead of the curve is essential for brand success. One platform that holds immense potential, particularly in the Chinese market, is Zhihu. […]
Discovering Possibilities: Assessing the Latest Advancements in China’s Industry
1.China’s Video Platforms Under Scrutiny Amid New Gov’t Campaign The short video market in China has grown significantly; as of June, there were 1.02 billion online short video users, up […]