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WeChat Rolls Out Paywall Feature for Official Accounts

News WeChat

March 19, 2020

WeChat has been pretty clear on its position as a user-first platform since its inception. Recently, it announced that it’s testing a new feature which allows users to add paywalls to their posts.

WeChat Clashes With Tik Tok, Starts Testing Short Video Feature

News WeChat

March 13, 2020

Because of the insane traffic on the platform, Tencent’s WeChat always keeps planning to make its user interface better and up to the latest standards for its users. The development team at Tencent has started testing the short video feature on their platform that will make them a direct competitor to ByteDance’s Tik Tok. This […]

WeChat and Weibo Fight Coronavirus Fake News

News WeChat

March 04, 2020

It’s a dark time in the world as coronavirus spreads across the globe. Majority of the infections are contained in Mainland China, the place which seems to be the origin of the virus. Amidst all the chaos, there are people who are trying to survive the catastrophe while others are trying to bring more chaos. […]

Difference Between A WeChat Service Account and Subscription Account

WeChat

February 26, 2020

While WeChat has been successful in building a giant user base, its platform is still relatively newer and people aren’t used to it. It has a new interface with newer features that take some time to be fully understood, one of them being the types of accounts provided by WeChat. While registering, companies can choose […]

Essential WeChat Statistics for 2020

News WeChat

February 05, 2020

WeChat’s power and influence over the Chinese market is immense. With 34% of all data traffic in China coming from WeChat and users spending over 66 minutes daily on average on the platform, WeChat certainly is one of the most important apps for businesses in China. Keeping that in mind, for it to work for […]

How to Use WeChat for Business

WeChat

January 31, 2020

Introduction If you’re here, you’re probably a business owner or someone in marketing. In order to understand how to leverage WeChat for your business, you must know a few things about WeChat and how it works. This is especially informative since LinkedIn has removed its social component in its China’s version. This article will explain […]

A Guide To WeChat’s Built-In Automation Tools

WeChat

January 29, 2020

WeChat’s Built-In Automation There’s no doubt that WeChat is one of the most essential apps when it comes to China’s digital marketing scene. Most, if not all, businesses that begin in China or expand to China venture WeChat as an important resource in customer acquisition and customer interaction. With such a vast demand for this […]

WeChat Trends In 2020

Advertising News WeChat

January 23, 2020

2020: A Big Year For WeChat WeChat is one of the biggest and most important platforms in the digital marketing game. For both freshers and professionals alike, WeChat brings a lot of opportunities for brand growth, community interaction and business development. So keeping up with the latest trends in the market become second nature to […]

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