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Interactive Articles WeChat

WeChat Interactive Articles – Introduction & Examples

WeChat Interactive Articles (WIA) are a relatively new and highly engaging way of presenting content on WeChat. They are created by brands and are designed to be quick, easy, and […]

Posted on July 1, 2022July 6, 2022 by The WeChat Agency Continue reading
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China Marketing Strategy: One Size Doesn’t Fit All

China’s marketing strategy is a minefield. If you want to build a brand in the Chinese market, you need to know how to navigate it.  Entering the Chinese market is […]

Posted on June 16, 2022 by The WeChat Agency Continue reading
WeChat (Weixin) Class PRO 2022: Highlights & News

WeChat (Weixin) Class PRO 2022: Top Highlights

WeChat which is known as Weixin (pronounced way-shin) in China is the country’s killer app, a highly addictive social networking tool that allows smartphone users to send messages and share […]

Posted on January 18, 2022April 28, 2022 by The WeChat Agency Continue reading

Creating Your Own Red Packet Cover On WeChat—The Ultimate Guide

It is a widespread custom for adults to gift red packets containing monetary gifts to children during Chinese New Year. However, in recent years, the habit of presenting friends and […]

Posted on January 13, 2022April 28, 2022 by The WeChat Agency Continue reading

WeChat Stats 2021

Weixin, which means micro message in Mandarin, was the name given to WeChat when it first debuted in 2011. It began as a simple communication programme, essentially a Chinese equivalent […]

Posted on December 29, 2021April 22, 2022 by The WeChat Agency Continue reading

E-commerce Platforms in China

 The Chinese economy has grown at an extraordinary rate in the last three decades. New buying patterns have been shaped by social progress, technology advancements, and rising disposable personal incomes.  […]

Posted on December 7, 2021May 9, 2022 by The WeChat Agency Continue reading

WeChat for Beauty/ Makeup Sector

Thanks to rising disposable incomes in urban areas, consumers in China are increasingly interested in health and beauty products such as cosmetics, perfumes, fashion accessories, and vitamin supplements. The Chinese […]

Posted on November 9, 2021 by The WeChat Agency Continue reading

WeChat for Education Sector

With the growing competition in the foreign education market, education brands are looking for new ways to attract Chinese students, such as incorporating e-learning courses, offering home and distance learning, […]

Posted on October 18, 2021 by The WeChat Agency Continue reading

WeChat for Travel Sector

Everyone who has ventured into Chinese marketing knows that WeChat, the mobile app and social media platform with over one billion monthly active users, is the place to be. WeChat […]

Posted on October 12, 2021October 12, 2021 by The WeChat Agency Continue reading

WeChat for B2B Sector

We’ve always heard that WeChat is a wonderful tool for marketing to customers. But what about B2B marketing on WeChat? B2B Marketing on WeChat Since the B2B e-commerce sector began […]

Posted on October 4, 2021October 4, 2021 by The WeChat Agency Continue reading

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