WeChat’s active users are steadily increasing, and it has over 1.29 billion monthly users. Today, WeChat is one of the leading social networks worldwide, ranking fifth in terms of active users. […]
wechat marketing
What is the Mid-Autumn Festival and How do Brands Approach It?
First of all, happy mid-autumn festival from the WeChat Agency team! China has a very distinct cultural history, traditions, and holidays. Such days […]
What’s new happening in China?
WeChat Channels and WeCom – Perfect Partners Utilizing short videos and live streaming can be difficult. WeChat Channels introduce fresh approaches to improve interactions with fans and viewers thanks to […]
Why Adding the WeChat Mini Program to Your Business Will Make All the Difference?
Need to switch between different apps for different services? The process can be time-consuming and inconvenient, and you might end up with a number of apps that you rarely use. […]
WeChat Interactive Articles – Introduction & Examples
WeChat Interactive Articles (WIA) are a relatively new and highly engaging way of presenting content on WeChat. They are created by brands and are designed to be quick, easy, and […]
China Marketing Strategy: One Size Doesn’t Fit All
China’s marketing strategy is a minefield. If you want to build a brand in the Chinese market, you need to know how to navigate it. Entering the Chinese market is […]
WeChat (Weixin) Class PRO 2022: Top Highlights
WeChat which is known as Weixin (pronounced way-shin) in China is the country’s killer app, a highly addictive social networking tool that allows smartphone users to send messages and share […]
Creating Your Own Red Packet Cover On WeChat—The Ultimate Guide
It is a widespread custom for adults to gift red packets containing monetary gifts to children during Chinese New Year. However, in recent years, the habit of presenting friends and […]
WeChat Stats 2021
Weixin, which means micro message in Mandarin, was the name given to WeChat when it first debuted in 2011. It began as a simple communication programme, essentially a Chinese equivalent […]
E-commerce Platforms in China
The Chinese economy has grown at an extraordinary rate in the last three decades. New buying patterns have been shaped by social progress, technology advancements, and rising disposable personal incomes. […]