When it comes to establishing a business and grabbing the Gen-Z audience through Chinese video-sharing platforms, forums such as Douyin and Kuaishou that create short-form videos take up the majority […]
WeChat Payments for Overseas Companies
WeChat, a social networking platform developed by Chinese internet giant Tencent, is the most popular platform in China, with over 1.2 billion active users. It provides a once-in-a-lifetime opportunity to […]
A Beginner’s Guide to WeChat Channels
WeChat has developed a new dedicated space for video content, similar to Instagram Reels. It is targeted towards content creators, brands, businesses and individuals who want to reach out to […]
How Brands Can Get Started With WeChat CRM
With China becoming a bigger and bigger opportunity for brands by the day, more and more companies gear towards tapping that market, which means bigger competition. Therefore, brands need to […]
[UPDATE] WeChat Testing a New e-Commerce Mini Program Feature
As its push into e-commerce accelerates, WeChat rolls out a new mini program feature called ‘WeStore’.
[UPDATE] WeChat Launches Plan to Stimulate Retail Growth
Chinese social-media and mobile-payment app WeChat is aiming to boost the recovery of the retail industry and has already introduced measures for it. The firm’s Wechat Retail Growth Plan can […]
What Is WeChat’s “Time Capsule”?
With hundreds of features already on deck, there’s one which is quite in talks: the Time Capsule. This feature is similar to Snapchat’s main feature of disappearing messages. It allows […]
WeChat Rolls Out Paywall Feature for Official Accounts
WeChat has been pretty clear on its position as a user-first platform since its inception. Recently, it announced that it’s testing a new feature which allows users to add paywalls […]
WeChat Clashes With Tik Tok, Starts Testing Short Video Feature
Because of the insane traffic on the platform, Tencent’s WeChat always keeps planning to make its user interface better and up to the latest standards for its users. The development […]
WeChat and Weibo Fight Coronavirus Fake News
It’s a dark time in the world as coronavirus spreads across the globe. Majority of the infections are contained in Mainland China, the place which seems to be the origin […]