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A Quick Guide To WeChat Search

WeChat Search called Souyisou (搜一搜) is WeChat’s own search engine, which was launched in 2017 and allows users to research any kind of information. Besides messaging and connecting with others, […]

Posted on April 19, 2022June 16, 2022 by The WeChat Agency Continue reading

E-commerce Platforms in China

 The Chinese economy has grown at an extraordinary rate in the last three decades. New buying patterns have been shaped by social progress, technology advancements, and rising disposable personal incomes.  […]

Posted on December 7, 2021May 9, 2022 by The WeChat Agency Continue reading

What is Zhihu? And 4 key benefits of using it.

WeChat, Weibo, and Douyin are almost certainly the first platforms that come to mind when it comes to social media marketing in China. While Zhihu may not be as well-known […]

Posted on November 23, 2021April 22, 2022 by The WeChat Agency Continue reading

WeChat for Beauty/ Makeup Sector

Thanks to rising disposable incomes in urban areas, consumers in China are increasingly interested in health and beauty products such as cosmetics, perfumes, fashion accessories, and vitamin supplements. The Chinese […]

Posted on November 9, 2021October 27, 2022 by The WeChat Agency Continue reading

WeChat for B2B Sector

We’ve always heard that WeChat is a wonderful tool for marketing to customers. But what about B2B marketing on WeChat? B2B Marketing on WeChat Since the B2B e-commerce sector began […]

Posted on October 4, 2021October 27, 2022 by The WeChat Agency Continue reading
WeChat Index

How brands can leverage WeChat Index to measure their popularity on WeChat ?

Apart from brands having their own official WeChat accounts (which provides them with direct feedback from their consumers), the application has recently released a new feature called “WeChat Index” (微信指数) […]

Posted on May 17, 2017 by The WeChat Agency Continue reading

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