Private Traffic = Fake Friends Shilling Lipstick: Welcome to WeChat’s Hottest Sales Trend Thousands of Chinese firms are utilising WeChat to profit from a marketing trend that has swept the […]
morning learnings
China News for the Week
Top 5 Chinese Tech Firms Have Lost Nearly Half of Their Combined Market Cap in 2 Years Why it matters: After two decades of phenomenal expansion, the top five Chinese […]
The Week’s Update In China
Alibaba goes after JD’s direct retail model with new e-commerce app: It is establishing a new online platform that will follow the direct sales strategy of rival JD’s. Maoxiang, the […]
China’s Latest Updates
China’s first virtual magazine: a read in the Metaverse Huasheng Media and Alimama have joined the newest Metaverse campaign in China. On February 9th, the two partners released MO Magazine, […]
China News Roundup
Shopify and China’s JD.com team up to capture cross-border sellers JD.com, a major Chinese online retailer, has partnered with Shopify to let global firms harness China’s massive desire for imported […]
Weekly China Review
Baidu unveils China’s first metaverse platform ‘Xi Rang’ Users can create avatars, connect with other players, and explore the virtual world of XiRang using Baidu’s new metaverse platform. It is […]
This Week’s China Roundup
Insights Report – Leverage China GenZ Consumption Behavior How can Marketers use these trends? Social: Brands must broaden their brand influence to fulfil the needs of young people who enjoy […]
China Happenings This Week
Why Online and Offline is a Must to Meet Chinese Consumers’ Retail Expectations There is no opposition between Onlive VS Offline: most Chinese consumers do not make ‘either-or’ shopping decisions. […]
Weekly China Oversight
WeChat’s latest update signals support to China’s first personal information legislation Tencent’s WeChat received a fresh update for its 8.0.16 version recently. Users can now discover a new page in […]
China Roundup This Week
What can Europe learn from China’s live e-commerce boom? Consumers in the United Kingdom, Spain, France, and Poland expressed interest in live e-commerce for online shopping, with 70% expressing interest. […]