Top 3 private traffic platforms for merchants in China WeChat, Alipay, and short video platforms like Douyin and Kuaishou have emerged as the most crucial platforms for Chinese merchants’ […]
MML china
What’s new in e-commerce?
Why Experience, Story and Video Are Key Sales Drivers in Chinese Cross-Border Commerce Tmall adopts a slower, more drawn-out strategy intended to entice customers with a wide variety of […]
What’s New in China?
Consumers in China Shift Focus from Instant Gratification to Longer-term Value Consumers in China have entered a new era characterised by increased sophistication and prudence, a commitment to sustainability, and […]
The Latest News From China
The Development Trends of the WeChat Mini-Program in 2022 Current situation: 450 million DAU 4 million mini-programs created (x2 more than the number of native apps on iOS) 95% of […]
What’s New in China This Week?
What a Buzzword Reveals About Chinese Tech’s Urban Bias By increasing the frequency of notifications and advertising lurid or scandalous content outside of large cities, internet providers appear to be […]
Latest China News
Chinese Consumers are Comfortable Sharing their Data Compared to Consumers in Other Markets Between 2017 and 2021, China’s loyalty programme market grew at a 13.7% annual rate to $15.7 billion. […]