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luxury brands

Chinese Market Updates

Alibaba And JD.com Keep Double 11 Revenues Secret. The Chinese Consumer Is Clearly Changing.   As the 14th Double 11 came to a close, China’s consumers were feeling down, and […]

Posted on November 23, 2022 by The WeChat Agency Continue reading

What is Chinese market upto

China NFT and metaverse marketing requires Tiffany, other global luxury brands, to tread lightly and be creative Brands must respect China’s ban on trading in cryptocurrencies and NFTs while attempting […]

Posted on September 27, 2022 by The WeChat Agency Continue reading
Gen z China luxury

China’s Gen Z As Luxury Consumers

From Balenciaga to Gucci and Louis Vuitton, the Chinese market has become the most crucial driver of growth for European luxury brands. Nothing is more important for success in the […]

Posted on May 10, 2022May 11, 2022 by The WeChat Agency Continue reading

Your Weekly China Roundup

Growing Significance of Private Traffic In China, a growing number of industries are incorporating private traffic into their digital strategy. Meituan, a food delivery app similar to Uber that has […]

Posted on September 13, 2021 by The WeChat Agency Continue reading
luxury-wechat

Breaking Down WeChat Advertising For Luxury Brands

WeChat has completely redefined luxury brand marketing in Mainland China ever since Dior posted its first WeChat Moments ad on the platform. After that, WeChat was quite readily embraced by […]

Posted on July 14, 2020 by The WeChat Agency Continue reading

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