1. Honey badgers and iPad kids: Experts weigh in on Gen Alpha Generation Alpha, born between 2010 and 2024; is a demographic that is predicted to be the biggest in […]
advertising in china
Exploring Possibilities: Assessing the Latest Advancements in China’s Industry
1.Maths professor recognised as top content creator by Bilibili Mathematics professor Song Hao gains fame on China’s Bilibili platform, akin to YouTube. He got 7.2 million subscribers and 140 million […]
Revealing Opportunities: Analysing the Recent Progress in China’s Sector
1.Knowledge is power: 2023’s lessons from Douyin Douyin, TikTok’s sister app in China, released a list of ‘hot words’ from their Douyin Knowledge community. Douyin Knowledge is a community dedicated […]
Discovering Possibilities: Assessing the Latest Advancements in China’s Industry
1.China’s Video Platforms Under Scrutiny Amid New Gov’t Campaign The short video market in China has grown significantly; as of June, there were 1.02 billion online short video users, up […]
Uncovering Potential: Evaluating the Most Recent Developments in China’s Sector
1.Alibaba is being urged by Jack Ma to “change and reform” In an internal memo, Alibaba founder Jack Ma made an infrequent appearance and urged the e-commerce behemoth to “change […]
Revealing Potential: Assessing the Latest Advances in China’s Industry
1.WeChat added recommended attention traffic entry Addition of traffic entry to the WeChat account homepage. After selecting “follow account,” the account of “other followers also like” will appear, asking how […]
Uncovering Prospects: Examining the Most Recent Developments in China’s Market
Singles’ Day 2023: Retailers pursue low-priced strategies in hopes of consumers opening wallets Chinese e-commerce companies are vying with one another to offer customers tempting discounts on Singles’ Day this […]
Delving into the Chinese Market: Recent Advancements
As people spend less on real estate and more on travel, tourism in China to grow faster than its GDP The tourism industry, hit hard during the pandemic, has emerged […]
From Gurus to Game-Changers: Embracing Key Opinion Professionals in Content Marketing
Influencer marketing is one of the pillars of communication strategies for all brands wishing to make their footprint in China. These influencers referred in China as KOLs, or Key Opinion […]
Exploring China’s Market: The Latest Updates
1. LinkedIn announced its decision to discontinue InCareer in China: Effective August 9, the decision was attributed to the fierce competition and challenging macroeconomic climate in the Chinese market, the […]