On February 1, the Chinese New Year will be upon us, and it is historically a time of celebration, full of feasts, fashion, and, may we say, financial festivities. With […]
WeChat (Weixin) Class PRO 2022: Top Highlights
WeChat which is known as Weixin (pronounced way-shin) in China is the country’s killer app, a highly addictive social networking tool that allows smartphone users to send messages and share […]
Creating Your Own Red Packet Cover On WeChat—The Ultimate Guide
It is a widespread custom for adults to gift red packets containing monetary gifts to children during Chinese New Year. However, in recent years, the habit of presenting friends and […]
NFT and Metaverse in China
What does the latest news mean for NFT and metaverse in China? China is one of the countries that has publicly maintained its anti-crypto position, ordering a statewide ban on […]
WeChat Stats 2021
Weixin, which means micro message in Mandarin, was the name given to WeChat when it first debuted in 2011. It began as a simple communication programme, essentially a Chinese equivalent […]
WeChat for Beauty/ Makeup Sector
Thanks to rising disposable incomes in urban areas, consumers in China are increasingly interested in health and beauty products such as cosmetics, perfumes, fashion accessories, and vitamin supplements. The Chinese […]
Podcasts in China
Despite the fact that podcasting has been around for almost two decades in the United States, with more than 41% of adults aged 18 and above listening to a podcast […]
China’s Weekly Overview
Does Your Brand Need a Weibo Profile? Many international companies begin their Chinese social media presence with a WeChat official account, but having a Weibo account can also help them […]
WeChat for Education Sector
With the growing competition in the foreign education market, education brands are looking for new ways to attract Chinese students, such as incorporating e-learning courses, offering home and distance learning, […]
WeChat for Travel Sector
Everyone who has ventured into Chinese marketing knows that WeChat, the mobile app and social media platform with over one billion monthly active users, is the place to be. WeChat […]