Xiaohongshu’s registers new trademark ‘Laohongshu’, eyeing Chinese elders Xiaohongshu is now focusing on the elderly in China, a profitable customer segment that is mostly untapped. More lately, elder generations have […]
MML weekly
This Week’s Highlights in China
China announces breakthrough in 6G mobile technology A huge milestone in “world’s fastest” real-time wireless transmission has been announced by a high-tech institute: The maximum transmission speed might be up […]
Weekly China Review
Baidu unveils China’s first metaverse platform ‘Xi Rang’ Users can create avatars, connect with other players, and explore the virtual world of XiRang using Baidu’s new metaverse platform. It is […]
This Week’s China Roundup
Insights Report – Leverage China GenZ Consumption Behavior How can Marketers use these trends? Social: Brands must broaden their brand influence to fulfil the needs of young people who enjoy […]
This Week’s China Roundup
Weibo MAU grew to 573 million in Q3 2021 Monthly active users (“MAUs”) on Weibo totalled 573 million in September 2021, an increase of 62 million people year over year. […]
China Happenings This Week
Why Online and Offline is a Must to Meet Chinese Consumers’ Retail Expectations There is no opposition between Onlive VS Offline: most Chinese consumers do not make ‘either-or’ shopping decisions. […]
Weekly China Oversight
WeChat’s latest update signals support to China’s first personal information legislation Tencent’s WeChat received a fresh update for its 8.0.16 version recently. Users can now discover a new page in […]
What’s New in China This Week?
How Chinese Retailers Are Reinventing the Customer Journey China’s retail sector is both enormous and rapidly developing, with an estimated value of $5 trillion by 2020. It is also heavily […]
China’s Weekly Overview
Does Your Brand Need a Weibo Profile? Many international companies begin their Chinese social media presence with a WeChat official account, but having a Weibo account can also help them […]
What Happened in China This Week?
Chanel Takes on the Resale Market With One Bag per Person per Year Policy Chanel limits the number of purchases for its most popular handbags to one of each per […]